Why Should You Use Instagram To Promote Business Online?

Why should you use Instagram to promote Business online-min

You may agree or not, but you cannot deny from the fact that Instagram is a tool for building the audience and winning their trust. With over 300 million people on Instagram, use the feature of story for creating photo & video sequences that disappear after 24 hours of being posted on the internet. The feature is highly beneficial for the people with business profiles on Instagram because on average, everyone’s story among the five stories gets a reply. When a potential customer reaches to your profile, it is a success!

As an experienced Social Media Marketing Company in Gurgaon, Instagram is a wonderful marketing tool to win the trust of your audience. Here are some reasons that prove why you should choose Instagram to promote business online!

Boosts your Website Traffic:

Let us understand with an example if your Instagram account has 1000 followers, which means those thousands of followers have a direct connection to your website. Your bio is the one place, where your link is clickable and users can visit your website through it.

Facebook owns Instagram:

As you, all know that Social Media giant Facebook owns Instagram, but they are two different platforms. But, the benefit of this fact is that you can actually link the two platforms and reach both your Facebook audience and Instagram audience. Moreover, if you run an ad on Facebook, you can also run it on Instagram. And, if you post content on Instagram, you can automatically post on Facebook, if your Instagram account is linked to it. Linking your account is beneficial as it can save your ton of time and helps you in keeping your social accounts consistent.

Advertising on Instagram:

Instagram is a great tool for advertising your products and business in front of the audience. Your business is surely missing out on huge revenues if you are unable to use Instagram for promoting your business. But, if you want to reach a wider audience, then strengthen your social media presence, create advertisements, target specific demographics and advertisements, and link directly to your business website or the landing page. There are also paid means of advertising on Instagram, you can use sponsored ads. It will appear in users’ feed, even if the person is not your follower. You can run regular targeted ads and retarget customers.

Here are some profitable ways that you can apply on Instagram to reach to a wider section of the audience.

  • Collaborate with the influencers.
  • Utilize Instagram stories and highlights
  • Use Reels
  • Create Instagram Business Account.

So, what do you think?

Do you want to use Instagram for your business promotion but cannot think about what to post on Instagram? Let our social media experts help you! Our team of social media specialists is trained in building content custom strategy for your business, which is professional as well as successful. Visit our Social Media Company in Gurgaon today!

You can reach the Crux Creative team at:



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