Understand the characteristics of a blog post with the leading SEO Company in Gurgaon


Writing a blog is not just writing 500 words of whatever you have in your mind or what your brand wants to tell about, it is a lot more than that. If your blogs are not getting likes, shares, and appreciation, then it is nothing more than a piece of waste. All your efforts put on writing a blog will go in vain, if the audience is not getting answers for their query in your blog. According to our team at Crux Creative Solutions, a reputable SEO Company in Gurgaon, an ideal blog should include the following elements:

  • Authentic and useful
  • Solves problem
  • Unique content
  • Creates and emotional connect


Here are three simple steps by the digital marketers of SEO Company in Gurgaon to help you in creating a blog like experts.

Understand why you are writing the blog:

The first need before starting any work is to understand why you are doing this. Understanding the needs and goals open various paths, so always start with a why.

  • Is it for e-commerce business?
  • Is it for an education portal?
  • Is it for the corporate industry?


Once you identify the need of the blog, work on understanding the requirement of your blog post.

  • To grow readers
  • To grow subscribers
  • To boost traffic
  • To improve SEO rankings


As per our experience of providing SEO services in Delhi from a long time, we always suggest doing prior research before writing a blog post.

Know whom you are writing for:

For writing an effective blog post, you need to know what your audience wants and what they will like to read. According to the SEO companies in Gurgaon, understanding what are the needs of the audience and how can you solve them is a smart strategy to gain the attention of the audience. Imagine somebody has a beauty blog and instead of writing beauty tips and tricks, he or she is telling about other things. Doing such things always creates a very bad image of the blogger in front of the audience. Do that what you have promised to serve to the audience!

Write what you know:

Always choose blog topics on which you are confident and qualified to write. If you are a beauty expert, then create blog posts on beauty only. Do not try to jump on the other blogger’s race. Whatever you write, write it perfectly. Give ample amount of time to the research, understand your target audience, and then start writing the blog. Use the right tone of voice for your audience and try giving answers to all the questions that your audience is looking for on the internet. Our SEO Company in Gurgaon also suggests being updated with all the new things happening in the digital industry.

We hope these points will help you in creating useful content for your business!

However, if you are unable to create content that is worth reading and sharing, then contact Crux Creative Solutions. We are a leading SEO Company in Gurgaon and have a team of efficient readers that can deal with every problem related to the digital industry. We would love to hear from you!


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