To curate Twitter-first experiences for the audience on the platform, the social media giant has partnered with the leading auto manufacturers.
The micro-blogging platform Twitter has joined forces with key automakers so to launch and showcase their vision for the upcoming Auto Expo2020. The event is set to kickstart on February 6th in Greater Noida. Twitter has been planning to connect the audiences with the latest conversations and developments from the Expo and for that, it is working along with leading auto brands like Maruti, Morris Garages India, and Hyundai India. The audience will experience nearly similar incidents on their timelines as their counterparts on the platform.
“We are excited to be working with the leading brands such as Maruti, Morris Garages and Hyundai for this marquee event. We would like to inform you all with great pleasure that our motive to identify the area of green mobility and electric vehicles as an area of conversation on Twitter, we are looking forward to helping brands build influence that will drive their business metrics”, stated by Industry Head-auto, Shantanu Sahajpal, Twitter India.
This year, AutoExpo2020 focuses on exploring the world of mobility with cleaner and greener technologies. In fact, the Maruti Pavilion at the Expo will accommodate a #TwitterGreenZone. This will be the place where auto influencers share their views on the evolution of the Indian auto industry. Further, audiences on Twitter will now be having first-hand access to the conversation from the Maruti Pavilion as this content will be published first on Twitter.Source: