Three Backlinks that you should STOP using Right Now
Backlinks are incoming hyperlinks from another website to your website to improve SEO. These links bring direct traffic from other websites and indicate Google that content on your website is valuable and worth for ranking high on search rankings. To improve SEO, sometimes companies land up by linking their websites to not so valuable websites. Using bad backlinks can cause harm than good if Google blacklists your website. But, how will you determine a bad backlink? Here is the solution! Let us find out how to determine the bad backlinks!
- The websites, which lack quality content and clarity are negative backlinks.
- If the theme of the website is the default, it shows the owner has not invested in his or her own website’s quality.
- The content is duplicated from other websites.
- The target audience of the website is different.
- The domain name of the website includes strange letters and characters.
Do the above factors apply to backlinks that your website have? If yes, then it is high time to stop using them! You can earn a Google penalty if your website is spamming to the unnatural links for the sake of improved SEO. Here are we presenting a few backlink sources that you should completely avoid. Let us have a look!
Article Directories:
Earlier, article directories were effective in improving the SEO of the websites. It was an easy and cheap way of generating hundreds of links pointing back to your site from other directory participants. Many people started leveraging the advantage of article directories, but Google took notice and started penalizing backlinks with low quality and duplicate content. Therefore, if you want your website to stay away from Google penalties, create original and high-quality content.
Paid Sources:
According to Google policies, paying for links is strictly unacceptable! Everybody involved in the process is penalized if Google finds out that you have been paying for your links or selling the backlinks. Paying for individual links seems to be an easy and effective strategy, but the risk of getting caught is too high. Instead of paying for backlinks, call Crux Creative Solutions and choose from our wide range of SEO services. We will help you in grabbing the top position!
Press Releases:
Although press releases are an example of well-written content and highlight your brand effectively. But, if the press release is not newsworthy, then it can give more harm than good to your website. Moreover, posting too many press releases is also not advisable. It fills the web with the same and boring content pointing back to your site. As an experienced SEO Company in Gurgaon, we condemn the practice of press releases, as it can damage the reputation of your company.
While building the links to your site, ensure you are linking with sites that are valuable and relevant to your products and services. Avoid posting too many links at the same place, space out and diversify the links to acquire the best results.
Want to know more about link building? Head over to Crux Creative Solutions-SEO Company in Gurgaon. We will be more than happy to help you!
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