The data to personalize your messages Social media give access to a dizzying database and multiply the sales force’s strike force, but that’s the trap. Indeed, if social media potentially give you access to millions of people, it is useless to want to reach everyone. Because not all buyers on LinkedIn, Twitter or Facebook are likely to be interested in […]
For many years, social media have become essential for communication and marketing strategy. There are some social media for all needs: LinkedIn, Facebook, Instagram, Pinterest, Snapchat, YouTube, Twitter, Google+ and many others. Each of these media is an acquisition channel for your marketing strategy and you should not deprive yourself of it! There is however a major problem: sharing content […]
Five points on the best solutions for handling customer complaints in social networks. In today’s “always active” digital landscape, responsiveness is the key word in terms of digital customer service and relationship. People flock to platforms knowing they will be heard and, most importantly, expecting an answer. This is why we see that Twitter has become a privileged avenue for […]
In March, Twitter introduced a new approach to improving the tone of public conversation on the social media platform. An important element that is now being tackled is the so-called ‘trolls’. Troll behaviour can be fun, well intention and humorous. But troll behaviour can also disrupt and distract public conversation on a social media platform, especially in conversations and within […]
Digital transformation has brought new life to companies. From now on, sales people can use social selling. This business strategy consists of integrating social networks into the sales process. In order to increase your turnover, you can create a LinkedIn profile. Crux Creative Solutions is a social media agency in Delhi NCR that will help you to benefit from this […]
In order to regain some control over the ever-changing digital world, we provide the 10 key elements of a strong social media strategy. 1. Who is your target audience? Have you already defined your target audience? But really determined? Who are the people who come into contact with your organisation the most? What is their age? Where do they live? […]
Digital marketing tools A list of digital marketing tools was very useful. The topic concerns a large number of subjects and not everyone has the same use. Some people think it’s mainly social networks, the website, others online advertising, or newsletters. In reality, all these subjects are part of it, and they overlap and complement each other. There are many […]
Have you ever noticed that the effect of the social media marketing of your company are much less effective than they were a few years ago? Nowadays, it is difficult to stand out because of the increasing number of publications, the fact that algorithms on social media channels have changed and also the social media behaviour of the user himself […]
In recent years, social media has become an integral part of the marketing strategy. Surveys show that 9 out of 10 people in the world use social media. That is why it is very important that your company also use online marketing. So we have made some steps for a successful social media strategy for your company! Step 1: Your […]
Online marketing strategies often focus on social media, SEO and SEM. But this means that one of the most powerful marketing strategies is being neglected: e-mail marketing. Social Media, SEO and SEM are very valuable strategies to attract more visitors to your website. But when it comes to connecting with your audience, email marketing may be the best way. The […]