On February 25, a report has been released from across 9 cities in the country, highlighting the trends in audio OTT (music and non-music). The report is a robust sample size of 9000+ stretch across the cities- Delhi, Mumbai, Kolkata, Chennai. Bangalore, Hyderabad, Pune, Ahmedabad and Lucknow/Kanpur. The sample type is male and female of the age group 18+ and […]
As the Indian Government laid out a grand welcome for the US President Donald Trump in the Agra city; In Mumbai, an impressive show was held at Microsoft’s Future Decoded CEO Summit for Microsoft’s CEO, Satya Nadella. Nadella is in India for his three-day visit. While addressing the audience, he said that the last ten years have been incredibly amazing […]
The same report revealed that India is set to achieve 966 million marks of total mobile users by 2023, which is a huge jump from 763 million in 2018. India will achieve 907 million internet users by 2023, which accounts for 63 percent of the total population. Devices and connections are growing rapidly (7 percent CAGR) in India than the […]
Well! Whoever said that love doesn’t cost a thing, haven’t experienced millennial way of spending on Valentine’s Day. Love seems to cost a thing, in fact, more than a thing. These days people need deep pockets on 14th February. However, Valentine’s Day is not as popular as it was a decade ago, or even five years ago, participants are spending […]
Every year on the 14th of February, Valentine’s Day is celebrated. Across the world, presents like candies, flowers, and other things are exchanged between loved ones, all in the name of St. Valentine. The history of Valentine’s Day and its patron saint has always been a mystery. However, we do know that February has long been celebrated as the month […]
Some insights on the Union Budget and revised fiscal deficit target for FY20 presented by Finance Minister Nirmala Sitharam. Our Finance Minister Nirmala Sitharam in her Union Budget speech has stressed on the start-ups and how they have emerged as a growth engine of the current Indian Economy. This year’s budget had a slew of announcements that supports and promotes […]
The new feature allows all social media giant users to exercise control over the amount of data that is shared with businesses. Facebook has been trying to tighten the security on the platform by introducing a new feature called ‘Off-Facebook Activity’. The new feature gives the user control over the information that can be used by third-party apps. With the […]
India is also the leading data consumer globally, with 9.8 GB consumed per user per month. The recent reports provide insights into the digital ecosystem. And, how it affects the main three Cs of the internet- Content, Commerce, and Context in the decade that went by. The survey revealed some interesting facts and findings from the last decade. Since 2010 […]
In recent years we have experienced a great shift in the way business handles their customer service and engagement. Various business giants have created highly potent customer engagement mechanisms right from inception. Wither you are looking for a mode of transport or ordering food online, consumers in today’s time are highly demanding. Since they have the luxury of enjoying personalized […]
With this news, WhatsApp now has become only the second non-Google entity that has achieved this big of a milestone. WhatsApp is also the third most popular social network following Facebook and YouTube. The messaging app giant, WhatsApp has emerged as the most popular mobile messenger app worldwide. The app has been able to clock in about 1.6 billion monthly […]