The company in its official statement revealed that it will host its annual developer event, Google I/O 2020 on 12th of May. Google CEO Sundar Pichai in his official statement announced the details about the upcoming event on a social media giant, Twitter. The tweet further stated that the event will take place on May 12. The event will begin […]
The new feature allows all social media giant users to exercise control over the amount of data that is shared with businesses. Facebook has been trying to tighten the security on the platform by introducing a new feature called ‘Off-Facebook Activity’. The new feature gives the user control over the information that can be used by third-party apps. With the […]
It was a connectivity decade for India in the digital space. We present you the list of landmark transformations that our country went through from the year 2010-2019: India is the second-largest internet market across the globe, only behind China. India constitutes of a total of 12 percent of global internet users. India is also the leading consumer in the […]
India is also the leading data consumer globally, with 9.8 GB consumed per user per month. The recent reports provide insights into the digital ecosystem. And, how it affects the main three Cs of the internet- Content, Commerce, and Context in the decade that went by. The survey revealed some interesting facts and findings from the last decade. Since 2010 […]
In recent years we have experienced a great shift in the way business handles their customer service and engagement. Various business giants have created highly potent customer engagement mechanisms right from inception. Wither you are looking for a mode of transport or ordering food online, consumers in today’s time are highly demanding. Since they have the luxury of enjoying personalized […]
Instagram announces to drop the IGTV button from the app to declutter it. Also, poor engagement has led to this major step. IGTV was launched in the year 2018 to rivals YouTube. IGTV button was meant for sharing long-form video content. Recently Instagram has done away with it. The Facebook-owned social network giant took the step since it was performing […]
With this news, WhatsApp now has become only the second non-Google entity that has achieved this big of a milestone. WhatsApp is also the third most popular social network following Facebook and YouTube. The messaging app giant, WhatsApp has emerged as the most popular mobile messenger app worldwide. The app has been able to clock in about 1.6 billion monthly […]
2020 is going to be a bigger year for mobile advertising in the digital ecosystem, according to the experts.? Digital advertising is expected to grow with a CAGR of 32% by the end of the year 2020. The huge share will be contributed through mobile advertising and are expected to overtake desktop advertising. There is no more selling the importance […]
There are mainly two problems- What will happen to a digital media company with over 26 percent of overseas investment and how will the new FDI policy of the digital sector treat news aggregators? The Department of Promotion of Industry and Internal Trade (DPIIT) will soon be issuing a clarification on the issues raised by few stakeholders where the Government […]
The shift in consuming content from Television to smartphones has affected the sale of the former. 2019 is the worst performance for the sales of TV has marked the popularity of over-the-top (OTT) services like Netflix, Amazon Prime and Hotstar. Television sales saw the worst ever performance in the Indian market in the year 2019. The number of units sold […]