Instagram &TikTok: Top platforms for influencer marketing

Various brand custodians have predicted that Instagram will be the most lucrative platform for influencer marketing in the coming year, followed by TikTok and then YouTube. The annual survey by various influencer marketing company have offered a comprehensive look at today’s digitally advertised landscape and the impact it leaves on the consumer for brand communication and marketing. The Indian Influencer […]

E-Business Suffering Amidst Protests and Internet Ban

Various app-based services were hugely disrupted across Uttar-Pradesh, Haryana and Delhi after Government ordered a suspension of internet services. There were multiple complaints from food-delivery apps, cab-service providers, grocery-delivery and other mobile-based apps. The internet ban disrupted services, this majorly impacted office-goers, who use app-based cab service to reach their destination. When a brand relies on the Internet for providing […]

Graphic Design Trends 2020

Time to look at the graphic design trends. What trends are there now and what can we expect? These are the graphic design trends: 1. Increased use of gradients Two colours that merge into one another. A flat design with areas of one colour is a trend that will continue in 2020. By adding a gradient to this design, you […]